Shut Up and Listen (Yes, you read that right.)
Attorneys are trained to talk — to argue, persuade, and lead conversations. But when it comes to business development, the most powerful thing you can do isn’t talking. It’s listening.
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Legal Marketing and Selling: Doing the “Nasty Work” with Class
Let’s face it — most lawyers hate the word sales. It feels pushy. It feels beneath the dignity of a profession rooted in intellect, trust, and advocacy. Many attorneys recoil at the idea of “selling” themselves or their services, believing great work should speak for itself.
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Why Social Media Alone Won’t Get You Clients for Your Law Practice
It’s no secret that social media has become a powerful tool for attorneys to build visibility and stay connected with their networks. Whether you’re posting insights on LinkedIn, sharing updates on X (formerly Twitter), or creating educational videos on TikTok or Instagram, social media can absolutely help get your name out there.
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The Power of Being Present: How Strategic Visibility Builds Legal Business
If there’s one thing we know about business development, it’s this: opportunity rarely knocks at your office door—you have to go where it’s knocking.
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